Drivetrain - JP's Latest Startup, Founded by Brian Sowards
Black beard strikes back!
Brian Sowards is JP’s black beard & Chief Sage Officer. Today, JP reveals his latest startup; Drivetrain.
DT is designed to help founders make the transition from founder-led sales to a scalable revenue organization. It is the first built-for-purpose program of its kind and promises to de-risk this challenging leap. One of the biggest challenges that founders face when building a sales team is finding the right person to lead it. According to research, 70% of first VPs of sales only last 11 months in the role. This is a staggering statistic, and it highlights the difficulty of finding someone who can build and lead a successful sales team.
There are several reasons why first VPs of sales struggle in their role. First, they often lack the experience needed to build a scalable sales organization. Second, they may struggle to navigate the complex sales landscape, which is constantly evolving. Finally, they may not have the support they need to succeed.
Where Drivetrain Comes In
The company provides founders with a fractional Chief Revenue Officer (CRO) and team. This includes coaching, revops (revenue operations), hiring, management, and enablement. In essence, Drivetrain provides founders with everything they need to build and scale a successful sales organization.
By providing founders with a fractional CRO and team, Drivetrain helps to de-risk the transition from founder-led sales to a scalable revenue organization. The company's program is built specifically to address the challenges that founders face when building a sales team. By providing hands-on support and coaching, Drivetrain helps founders to develop the skills and processes needed to build a sustainable, scalable sales organization.
Overall, Drivetrain is an innovative solution to a complex problem. I & the rest of JP are excited to watch black beard and his team execute this to a win (a much deserved one, I might add…). Onwards,